Your trusted partner in financial security

Discover the story, values, and people that make The Giffin Group Inc. your reliable choice for life insurance and group benefits. We're here to help you protect what matters most.

About the Giffin Group Inc.

The Giffin Group Inc. is a life insurance and group benefits brokerage dedicated to helping individuals, families, and businesses protect their financial future. Founded in 2000 by James L. Giffin, CFP, the firm is built on more than 35 years of experience in life insurance and employee benefits. James has spent his career helping clients find practical solutions that provide long-term financial security. Roberta L. Giffin brings over 24 years of experience in the insurance industry, offering strong knowledge and a client-focused approach to every relationship. At The Giffin Group Inc., we believe insurance planning should be straightforward and personalized. Our goal is to provide trusted advice and solutions that give our clients confidence and peace of mind.

Our core values: trust, honesty, integrity, and knowledge

At The Giffin Group Inc., everything we do is guided by four core values: trust, honesty, integrity, and knowledge. We believe our clients deserve clear advice, honest conversations, and solutions that truly fit their needs. By building relationships based on trust and acting with integrity, we help individuals, families, and businesses feel confident about the decisions they make to protect their financial future. With decades of experience in life insurance and group benefits, we bring the knowledge needed to guide our clients through important financial decisions. Our goal is to provide thoughtful advice and dependable solutions that support clients in Chatham-Kent and beyond for years to come.

What sets the Giffin Group Inc. apart

With so many options available, choosing the right insurance advisor matters. At The Giffin Group Inc., what sets us apart is our experience, personalized service, and commitment to our clients. With over 35 years of industry experience, we take the time to understand each client’s unique situation before recommending solutions. We believe insurance should never be a one-size-fits-all approach. As an independent brokerage, we work with a range of trusted insurance providers, allowing us to find coverage that best fits our clients’ needs and budgets. Most importantly, we focus on building long-term relationships, providing ongoing advice and support as our clients’ needs evolve. Our goal is simple: to provide knowledgeable guidance and reliable protection for individuals, families, and businesses in Chatham-Kent and beyond.

The people behind the Giffin Group Inc.

The Giffin Group Inc. is owned and operated by James and Roberta Giffin, who share a long-standing commitment to helping people make confident financial decisions. Over the years, they have had the privilege of working with individuals, families, and business owners through many different stages of life—from starting careers and raising families to retirement planning and business growth. These experiences have shaped the way they approach their work: with patience, understanding, and a genuine desire to help clients make informed choices. Being a family-owned brokerage allows them to provide a more personal experience, where clients know exactly who they are working with and can rely on consistent guidance and support.